Steve Jobs

Steve Jobs Business

Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?

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Of all the inventions of humans, the computer is going to rank near or at the top as history unfolds...

Of all the inventions of humans, the computer is going to rank near or at the top as history unfolds and we look back. It is the most awesome tool...

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Our DNA is as a consumer company - for that individual customer who's voting thumbs up or
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Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that...

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To turn really interesting ideas and fledgling technologies into a company that can continue to
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To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.

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I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread o...

I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread of my life and the thread of Apple weave in and out...

Steve Jobs 60

Japan's very interesting. Some people think it copies things. I don't think that anymore. I think
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Japan's very interesting. Some people think it copies things. I don't think that anymore. I think what they do is reinvent things. They will get...

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These technologies can make life easier, can let us touch people we might not otherwise. You
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Steve Jobs 70

It took us three years to build the NeXT computer. If we'd given customers what they said they
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Steve Jobs 60

And it comes from saying no to 1,000 things to make sure we don't get on the wrong track or try
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And it comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much. We're always thinking about new...

Steve Jobs 50

What is Apple, after all? Apple is about people who think 'outside the box,' people who want to
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Steve Jobs 56

You know, my main reaction to this money thing is that it's humorous, all the attention to it,
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Steve Jobs 51

I'm an optimist in the sense that I

Pretty much, Apple and Dell are the

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