B. C. Forbes

B. C. Forbes Business

If you don't drive your business, you will be driven out of business.

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Of all the inventions of humans, the computer is going to rank near or at the top as history unfolds...

Of all the inventions of humans, the computer is going to rank near or at the top as history unfolds and we look back. It is the most awesome tool...

Steve Jobs 73

Our DNA is as a consumer company - for that individual customer who's voting thumbs up or
thumbs dow...

Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that...

Steve Jobs 39

To turn really interesting ideas and fledgling technologies into a company that can continue to
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To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.

Steve Jobs 41

I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread o...

I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread of my life and the thread of Apple weave in and out...

Steve Jobs 39

Japan's very interesting. Some people think it copies things. I don't think that anymore. I think
wh...

Japan's very interesting. Some people think it copies things. I don't think that anymore. I think what they do is reinvent things. They will get...

Steve Jobs 42

These technologies can make life easier, can let us touch people we might not otherwise. You
may hav...

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Steve Jobs 48

It took us three years to build the NeXT computer. If we'd given customers what they said they
wante...

It took us three years to build the NeXT computer. If we'd given customers what they said they wanted, we'd have built a computer they'd have been...

Steve Jobs 39

And it comes from saying no to 1,000 things to make sure we don't get on the wrong track or try
to d...

And it comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much. We're always thinking about new...

Steve Jobs 31

What is Apple, after all? Apple is about people who think 'outside the box,' people who want to
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What is Apple, after all? Apple is about people who think 'outside the box,' people who want to use computers to help them change the world, to help...

Steve Jobs 34

You know, my main reaction to this money thing is that it's humorous, all the attention to it,
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Steve Jobs 31

Being good in business is the

I've never felt like I was in the c

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