Business The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background... Marshall McLuhan 35
Communication Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication. Marshall McLuhan 33
Age Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts. Marshall McLuhan 34
Age In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of... Marshall McLuhan 28
Car The car has become the carapace, the protective and aggressive shell, of urban and suburban man. Marshall McLuhan 31