Motivational Give Obama a script he has made his own, and he is the motivational speaker to end all speakers. Tony Robbins cloned with Honest Abe. Tina Brown 9
Smile Obama's stern demeanor punctuated by intermittent flashes of his wide, relaxing smile is his greatest weapon in defusing pent-up angst. Tina Brown 7
Freedom The post-presidency, as Jimmy Carter and Bill Clinton have proved, is a win-win. Money, Nobels, the ability to leverage your global celebrity for... Tina Brown 9
Creativity The natural creativity of the staff morphed 'The Daily Beast' very fast into what has become a newsroom. Aggregation lives on the Cheat Sheet, the... Tina Brown 5
Courage The Brazilian poet Vinicius de Moraes wrote that beauty is fundamental. Well, with the poet's permission, so is courage. Tina Brown 10
Communication Corporate communications will become a high-tech art, just as political communication is for Obama. Tina Brown 8