William Bernbach's quotes

Quotes (4)

Word of mouth is the best medium of all.

Word of mouth is the best medium of all.

William Bernbach 12

Properly practiced creativity can make one ad do the work of ten.

Properly practiced creativity can make one ad do the work of ten.

William Bernbach 12

Properly practiced creativity must result in greater sales more economically achieved. Properly prac...

Properly practiced creativity must result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the...

William Bernbach 12

In communications, familiarity breeds apathy.

In communications, familiarity breeds apathy.

William Bernbach 13

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